UK based Morgan Sindall is sponsoring the Irwell Pride, a purpose-built litter collection vessel, to the tune of up to £1,000 – one pound at a time.
Click on the link above and you will be emailed a unique code; just click on it and hit the Use Code button. Then click on the picture of the litter boat on the webpage.
It all takes less than a minute.
The clever idea has been made possible by Downstream Solutions, a social enterprise that aims to use science to support projects that improve rivers for communities.
The litter boat was purchased with funding from the Healthy Waterways Trust and Salford City Council and is operated by APEM. It helps to keep the River Irwell clean between Manchester Cathedral in the city centre and Salford Quays, the home of the BBC and ITV in the North West.
It is the latest step in the decades-long clean-up of the River Irwell, once one of the dirtiest and most polluted rivers in the country.
Amongst the many thousands of litres of litter collected by the boat over the years have been an old guitar, hundreds of floating footballs and a message in a bottle. The most common problems are plastic bottles, food wrappers and natural debris, which are blown or washed into the river from all over the city and collect in litter hotspots.
Professor Peter Batey, chair of the Healthy Rivers Trust, said: “One of the main objectives of the Healthy Rivers Trust is to tackle litter. The Irwell Pride litter boat is a fantastic way to remove debris and maintain clean and healthy waterways where communities, businesses and ecosystems can all flourish.”
The hugely successful clean-up of the Irwell has seen businesses and residents flock back to the river, with an estimated 48,000 workers and 10,000 residents now living and working in close proximity to it. Around 100,000 pedestrians cross the river on a daily basis.
If you have any queries, please contact Joe Allaby, senior scientist.
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